What are you promoting?
Pick the closest match for post ideas, an example brief and example posts written for it.
Start from what you want more of
Building software and tools
For people building apps, SaaS products, browser extensions, AI tools and open source projects who need users and would rather spend the hours building.
- App developersYou'd rather be shipping than posting.
- SaaS foundersLearning marketing from zero feels like learning to code again.
- Extension devsNobody finds a Chrome extension by accident.
- AI tool buildersThe launch came and went without anyone noticing.
- OSS maintainersSo far, the only person using your tool is you.
Building games
For indie game developers and tabletop designers who need players and backers while the game is still being made.
Selling physical products
For dropshippers, brand owners and marketplace sellers who have a shop to run and no time left to write about it.
- DropshippersAfter orders and support emails, there's nothing left for posts.
- Brand ownersPosting now takes more of your week than running the brand.
- Etsy sellersAll that posting for the shop never turned into sales.
- Amazon sellersYou know you need a following off Amazon, but there's no time.
- TikTok Shop sellersTikTok Shop already takes all the filming you have in you.
Selling digital products and know-how
For people selling guides, printables, templates, books, newsletters, courses or coaching who do all of their own posting.
- PDF sellersGumroad will sell the file, but it won't send anyone to the page.
- Printable sellersYou tuned every listing, and the shop still isn't selling.
- Template creatorsYours is one more template in a market that already looks full.
- Self-published authorsTime spent marketing comes straight out of your writing time.
- Online coachesFeeding the algorithm keeps pulling you away from clients.
- Newsletter writersYour subscriber count hasn't moved in weeks.
- Course creatorsThe course is finished, and now someone has to find it.
Affiliate and recommendations
For affiliate marketers and review site owners who need their recommendations seen without every post reading like an ad.
B2B and small business
For B2B founders, growth teams, consultants, agencies and small business owners who need to post and have no time to write.
- B2B foundersYou never planned on being the person who posts.
- B2B growth teamsOnce another channel started working, nobody posted on X anymore.
- ConsultantsYou're great at the work and stuck on what to say about it.
- AgenciesEach morning starts with a blank page for every client.
- Small business ownersYou run the whole business, so posting slides to next week again.