The launch came and went without anyone noticing.
Threadgehog writes posts about your AI tool long after launch week, as many a day as you choose, and each one waits for your approval.
14-day free trial. Cancel before day 15 and you won't be charged. Apple silicon Mac, macOS 14 or later.
Who it is for
Founders shipping an AI tool, with a Product Hunt launch just behind them or coming up.
How Threadgehog helps
Pick how many posts it writes a day, from 1 to 500, and Threadgehog writes them on its own while the app is open, so there is still something new to approve weeks after the launch. Write drafts adds another batch any time, from 3 to 50 drafts. Set the link share to 25% and about 1 in 4 posts point people to your tool and end with your link. The rest are regular posts in your brand voice.
An example brief
This is an example, not a real customer's brief.
Product
SheetBrief
What it is
An AI tool that turns a messy spreadsheet into a short summary you can send someone
Who it is for
People who write those summaries by hand at the end of a long afternoon
Link
Your product's landing page
What readers should do
Try it on one of your own spreadsheets, free to start
Posts that link to it
25% of posts. Most posts should be about the summary people still write by hand, so the link shows up in about 1 in 4.
Plan
Solo. One tool is one project, and Solo includes 2 projects.
Example posts
A regular post
My landing page said "AI-powered insights from your data." I showed it to five strangers. None of them could tell me what it does. Now it says "Turns a messy spreadsheet into the email you were going to write about it." Signups went from 4 a day to 11.
A thread that links to it
Every Friday at 4:40 my old manager asked for "a quick summary of the numbers." It was never quick. It was two hours of pivot tables and the same three sentences.
SheetBrief reads the spreadsheet and drafts that summary: what went up, what went down, and the one row that looks wrong. You still read it before it goes anywhere.
Try it on this week's sheet, free to start: [link]
The X version
My landing page said "AI-powered insights from your data." Five strangers couldn't tell me what it does. Now it says "Turns a messy spreadsheet into the email you were going to write about it." Signups went from 4 a day to 11.
Example posts written to show the style. Not from a real account.
Post ideas for AI tool builders
The kind of posts Threadgehog drafts for AI tool builders. Add any of them with Add an idea in Pending, and the next batch builds on it.
- The first time a user showed me a prompt I never imagined anyone would try.Story
- If the demo only works with your own example prompt, it isn't ready to launch.Hot take
- When the model gets it wrong, do you show the error or quietly retry?Question
- The output my tool gave on day one, and the same prompt today.Before and after
- Four things I log on every request before I trust a bug report about bad output.List
- I picked the model before I wrote down what a good answer looks like.Mistake
- How I build an eval set from support emails instead of guessing.How-to
- People remember the one wrong answer long after they forget fifty right ones.Observation
- The day an upstream model update changed my tool's answers and nobody told me.Story
- What's a task you stopped handing to AI, and why?Question
Questions
Can it run without me approving every post?
Yes. Turn on auto-approve during setup or in Project settings. It waits until Threadgehog agrees with your choices often enough, and Project settings shows how close it is, from Just started to Ready for auto-approve. From then on, drafts it's sure you'd approve skip Pending and go straight to your Queue, which Threadgehog sends to your scheduler, and the rest wait in Pending. Pick how many posts it writes a day, from 1 to 500, and it writes them on its own while the app is open. More posts use more of your monthly AI drafts, more of your own key's usage (cheap, because it is only text), or more of your Claude or ChatGPT plan's limits. Reviewing a batch once a week or once a month still gets better results: it learns from what you approve and reject, and auto-approved posts are left out of that.
Will every post link to my product?
Only as many as you choose. Set it to 25% and about 1 in 4 posts point people to your product and end with your link. The rest are regular posts in your brand voice, so the feed does not read like ads. The X version keeps the link too, and in a thread the link goes in the last post.
Do I need posts of my own first?
No. A brand-new account works. Paste about ten posts from your niche that got plenty of replies, from any account, and Threadgehog writes in that style. The app shows you how to find them. Once your own posts start doing well, paste those and rebuild the brand voice.