Feeding the algorithm keeps pulling you away from clients.
Threadgehog drafts posts about the problems you coach people through, ready for you to approve or reject between calls.
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Who it is for
Coaches selling 1:1 or group coaching, usually solo, in life, business, fitness or career coaching.
How Threadgehog helps
Paste about ten posts that got plenty of replies in your coaching niche, yours or someone else's, as text or Threads links, and Threadgehog writes in that style, so you start from a draft instead of a blank page. Drafts wait in Pending until you approve or reject them. Threadgehog learns from what you approve and reject before every batch, and Settings > Learning shows the rules it wrote. Set the link share to 25% and about 1 in 4 posts point people to a free call, and the rest are regular posts in your brand voice.
An example brief
This is an example, not a real customer's brief.
Product
Career Pivot Coaching
What it is
1:1 coaching for people changing careers after 30
Who it is for
People stuck mid-career and weighing a change
Link
Your booking page
What readers should do
Book a free call
Posts that link to it
25% of posts. Most posts should be useful to someone who never books, so about 1 in 4 mentions the free call.
Plan
Solo. One coaching practice is one project, and Solo includes 2 projects.
Example posts
A regular post
A client asked me if 41 is too old to switch careers. She asked from her desk, at a job she'd wanted to leave since she was 34. That's the cost nobody adds up.
A thread that links to it
Most people who book a call with me say they need a plan. Eight out of ten already have one, sitting in a Google Doc since 2022.
What they need is someone to ask why they haven't started, then sit through the answer. That usually takes about 40 minutes.
I take 4 free calls a week for people changing careers after 30. Grab one here: [link]
The X version
A client asked me if 41 is too old to switch careers. She asked from her desk, at a job she'd wanted to leave since she was 34. That's the cost nobody adds up.
Example posts written to show the style. Not from a real account.
Post ideas for online coaches
The kind of posts Threadgehog drafts for online coaches. Add any of them with Add an idea in Pending, and the next batch builds on it.
- The discovery call where I talked a client out of hiring me.Story
- If a client can't say what changed after four sessions, the program is too vague.Hot take
- What do you do in a first session that you wish a coach had done for you?Question
- My first package was called 'six sessions.' Now it's named after the problem it fixes.Before and after
- The four questions on my intake form, and why each one is there.List
- I offered unlimited messaging between sessions and found out what unlimited means.Mistake
- How I write about client work without sharing anything a client told me.How-to
- Clients usually bring up the real problem in the last five minutes of a session.Observation
- The client who quit halfway through and emailed a year later to say thank you.Story
- How do you decide a client is ready to stop working with you?Question
Questions
Does it learn from my results?
Yes, in two ways. When it writes new ideas and the daily batch, up to 8 of your most recent approved posts go along as examples. And with Threadgehog AI, every 3 days on Solo, every day on Pro, or up to 3 times a day on Unlimited, it compares what you approved with what you rejected and rewrites the rules for the next batch. With Buffer, Publer, Postiz or Metricool, most new drafts also build on what your top posts share.
Will every post link to my product?
Only as many as you choose. Set it to 25% and about 1 in 4 posts point people to your product and end with your link. The rest are regular posts in your brand voice, so the feed does not read like ads. The X version keeps the link too, and in a thread the link goes in the last post.