After orders and support emails, there's nothing left for posts.
Threadgehog writes Threads and X posts in your store's voice, and you decide which ones go out.
14-day free trial. Cancel before day 15 and you won't be charged. Apple silicon Mac, macOS 14 or later.
Who it is for
Dropshippers running a Shopify store solo or with a small team, handling sourcing, fulfillment, customer service and marketing themselves.
How Threadgehog helps
Paste about ten posts from your niche that got plenty of replies, from any account, as text or Threads links, and Threadgehog builds a brand voice from them: sentence length and rhythm, how posts open and close, and words never used. Drafts wait in Pending until you approve or reject them, or turn on auto-approve for the weeks you can't review anything: once Threadgehog agrees with your choices often enough, drafts it's sure you'd approve go straight to your queue. Set the link share to 25% and about 1 in 4 posts point people to the shop and end with your link. Approved posts go to Buffer, Typefully, Publer, Metricool or Postiz on the schedule you pick, while the app is open.
An example brief
This is an example, not a real customer's brief.
Product
Lunchwarm
What it is
An online store selling a plug-in heated lunch box
Who it is for
Office workers who eat lunch at their desk
Link
Your store's product page
What readers should do
Visit the store and see the heating test
Posts that link to it
25% of posts. Most posts stay in the store's voice, and about 1 in 4 points back to a product.
Plan
Solo. One store is one project, and Solo includes 2 projects.
Example posts
A regular post
Got a 1-star review: "it works but it's slow." I emailed them. They were heating frozen soup for 9 minutes before a meeting. The listing now says 40 minutes for frozen. Returns dropped by half.
A thread that links to it
Most common question this month: "will it heat frozen rice all the way through?" 43 people asked, so I bought one from my own store and tested it.
Fresh food: warm in 20 minutes, hot in 30. Frozen: 40 minutes, with a stir at 20. Sounds obvious until you're at your desk biting into an ice-cold middle.
The full test with photos is on the product page now: [link]
The X version
1-star review: "it works but it's slow." They were heating frozen soup for 9 minutes before a meeting. The listing now says 40 minutes for frozen. Returns dropped by half.
Example posts written to show the style. Not from a real account.
Post ideas for dropshippers
The kind of posts Threadgehog drafts for dropshippers. Add any of them with Add an idea in Pending, and the next batch builds on it.
- The product that sold best this month was the one I almost didn't list.Story
- How I write a product page when the supplier's description is three words long.How-to
- The return reason I see most, and the photo that stopped it.Mistake
- Which do you trust more: 400 short reviews or one long one with photos?Question
- If you haven't held the product, you can't write the size guide.Hot take
- The supplier's product photo next to the one I shot on my kitchen table.Before and after
- Four things I ask a new supplier before I list anything from them.List
- Customers forgive a slow shipment when the tracking link actually updates.Observation
- The customer email that made me drop a supplier the same day.Story
- Do you order a sample of everything you list, or only the bestsellers?Question
Questions
Can it run without me approving every post?
Yes. Turn on auto-approve during setup or in Project settings. It waits until Threadgehog agrees with your choices often enough, and Project settings shows how close it is, from Just started to Ready for auto-approve. From then on, drafts it's sure you'd approve skip Pending and go straight to your Queue, which Threadgehog sends to your scheduler, and the rest wait in Pending. Pick how many posts it writes a day, from 1 to 500, and it writes them on its own while the app is open. More posts use more of your monthly AI drafts, more of your own key's usage (cheap, because it is only text), or more of your Claude or ChatGPT plan's limits. Reviewing a batch once a week or once a month still gets better results: it learns from what you approve and reject, and auto-approved posts are left out of that.
Will every post link to my product?
Only as many as you choose. Set it to 25% and about 1 in 4 posts point people to your product and end with your link. The rest are regular posts in your brand voice, so the feed does not read like ads. The X version keeps the link too, and in a thread the link goes in the last post.